Creamson Intelli (myELSA): Making a Difference in Delivery of English Language Learning
India has witnessed an exponential increase in the usage of smart phones due to its affordability and ever growing internet penetration. Leveraging this, even e-learning market is expected to show a promising growth as users are becoming more open to the consumption of content over internet and smart phones. However, one of the most crucial aspect that needs to be focused on is providing vernacular medium students with proper English education, so that, even they can have the capabilities to compete in today’s disruptive modern environment. Due to the lack of English education, these students fail to pursue a good career in future and are left working in the shoreline with no hope of bettering their standard of living. Thus, there is an urgent need of providing a Standard English Learning to these vernacular medium students, and help them succeed in life and enable them to live better-life tomorrow.
Understanding this need of the hour with a core mission of making a difference in how English Learning can be delivered to this unprivileged students; thereby creating equal opportunities for every student, irrespective of the background which they come from, myELSA follows a 360-degree approach towards learning with its intuitive app for teachers and students - which delivers animated content for both the curriculum and communication, based on four crucial skills, i.e. Listening, Speaking, Reading and Writing. Thus taking care of the student’s both Marks and Fluency needs. The curriculum part of this online English learning program follows school syllabus mapped to CBSE, ICSE and State Boards with Explanation, Q&A, Exercises and Mock Tests for improving student’s Marks. And, with built-in elements for suggestive studies and an adaptive testing platform, it enables a sustained learning environment for students to learn at their own pace. Furthermore, the company is determined to disrupt the overall Education Ecosystem by providing new-age solutions to teachers/tutors and leverage their influence on the students for propagating the app among students.
Story Based Methodology endorsed by Ruskin Bond
“We believe that stories are the best way of learning a language. Our whole
myELSA delivers animated content for both the curriculum and communication, based on four crucial skills, i.e. Listening, Speaking, Reading and Writing
Understanding this need of the hour with a core mission of making a difference in how English Learning can be delivered to this unprivileged students; thereby creating equal opportunities for every student, irrespective of the background which they come from, myELSA follows a 360-degree approach towards learning with its intuitive app for teachers and students - which delivers animated content for both the curriculum and communication, based on four crucial skills, i.e. Listening, Speaking, Reading and Writing. Thus taking care of the student’s both Marks and Fluency needs. The curriculum part of this online English learning program follows school syllabus mapped to CBSE, ICSE and State Boards with Explanation, Q&A, Exercises and Mock Tests for improving student’s Marks. And, with built-in elements for suggestive studies and an adaptive testing platform, it enables a sustained learning environment for students to learn at their own pace. Furthermore, the company is determined to disrupt the overall Education Ecosystem by providing new-age solutions to teachers/tutors and leverage their influence on the students for propagating the app among students.
Story Based Methodology endorsed by Ruskin Bond
“We believe that stories are the best way of learning a language. Our whole
content is based on small interactive stories thus engaging students more to our platform.”
Delivering English Communication to Vernacular medium Students
myELSA provides latest teaching techniques with interactive video sessions to help students visualize the concepts. They have been successful in leveraging AI to deliver a platform which maps the profile of a student through various bench marking tests to assess his/her current skill-set and focus on the areas that need further improvement. A continuous and comprehensive evaluation system monitors the progress of the students and further alters the contents of the module on a periodic basis to design a personalized road-map for each student. And, to top it all, the assessments are gamified to make them more interactive and engaging for the students.
Students from around 2500+ different schools are using this app through various platforms. Furthermore, they are getting very good traction in inspiring students to write and speak better through contests like “In search of Young Ruskin Bonds” where 5000+ students participated just from Bengal.
Angrez Dost and Expansion to Hindi Heartland
“We are currently working on “Angrez Dost” and creating content for Hindi heartland with collaboration with IIT-BHU. This AI enabled Bot will considerably help students in improving their speaking and listening skills through real-time conversations. Also, the responses will be recorded and analysed in further improving their skills from style, tone, pitch, intonation, to accent/ pronunciation and the fluidity of their speech delivery,” says Sanjoy Paul, Director, Creamson Intelli. “We aim to expand towards the Hindi-heartland of India, which includes UP, MP Delhi, etc., and provide comprehensive educational content through myELSA app to the masses, which can be accessed even through a basic phone,” concludes Sanjoy.
Delivering English Communication to Vernacular medium Students
myELSA provides latest teaching techniques with interactive video sessions to help students visualize the concepts. They have been successful in leveraging AI to deliver a platform which maps the profile of a student through various bench marking tests to assess his/her current skill-set and focus on the areas that need further improvement. A continuous and comprehensive evaluation system monitors the progress of the students and further alters the contents of the module on a periodic basis to design a personalized road-map for each student. And, to top it all, the assessments are gamified to make them more interactive and engaging for the students.
Students from around 2500+ different schools are using this app through various platforms. Furthermore, they are getting very good traction in inspiring students to write and speak better through contests like “In search of Young Ruskin Bonds” where 5000+ students participated just from Bengal.
Angrez Dost and Expansion to Hindi Heartland
“We are currently working on “Angrez Dost” and creating content for Hindi heartland with collaboration with IIT-BHU. This AI enabled Bot will considerably help students in improving their speaking and listening skills through real-time conversations. Also, the responses will be recorded and analysed in further improving their skills from style, tone, pitch, intonation, to accent/ pronunciation and the fluidity of their speech delivery,” says Sanjoy Paul, Director, Creamson Intelli. “We aim to expand towards the Hindi-heartland of India, which includes UP, MP Delhi, etc., and provide comprehensive educational content through myELSA app to the masses, which can be accessed even through a basic phone,” concludes Sanjoy.
